2024 Black Friday Deals for Filmmakers
It’s almost surreal how fast time since last Black Friday has passed by. With 2025 just around the corner and the entire holiday season right ahead of us, it’s …
Tag: lenses
Zeiss Rolls Out New Supreme Zoom Radiance Cine Set
Zeiss has launched the new Supreme Zoom Radiance line of high-end cinema zoom lenses, each featuring a constant aperture speed of T2.9. This set includes three lenses: 15-30mm, 28-80mm, …
Canon Announces Trio of New Hybrid RF L Series Lenses
Canon is expanding its collection of RF L mount lenses with three hybrid options designed for both photography and video, ensuring high performance across both mediums. Joining the previously …
Venus Optics Adds 16-30 Zoom to Its Ranger Line of Cinema Lenses
Venus Optics has introduced a new cine zoom lens to its Ranger line of Laowa Zoom Lenses. The full-frame 16-30mm T2.9 cine zoom enhances the focal length range of …
Blazar Makes Anamorphic Lenses More Affordable and Lighter
For many content creators, especially those working with mirrorless or DSLR cameras, the high cost and weight of anamorphic lenses can be a significant barrier to entry. But Chinese …
Cooke Widens SP3 Set with New 18mm T2.4 Cinema Lens
Last year, Cooke introduced the affordable SP3 Cine Lens set, which is based on its iconic Cooke Panchro/i Classic series optical design. The original 5-lens set now has a …
Tamron Goes Zooms Out for Nikon’s Z-Mount Cameras
Tamron has recently unveiled an updated iteration of its highly sought-after 50-400mm f/4.5-6.3 Di III VC VXD Zoom Lens optimized for use with both full-frame and APS-C Nikon Z-mount …
Sony Announces Fast New 85mm F1.4 G-Master II Lens
Sony has announced the second-generation FE 85mm F1.4 G-Master II Lightweight Telephoto Portrait Lens for its full-frame E-Mount Mirrorless and cinema platforms. The lens is designed to be an …
7 Artisan Releases New Cine Zoom for Indies on a Budget
7Artisans offers a range of affordable cinema optics that deliver professional cinema-quality imagery without costing a fortune. Their newest product is the Sprite 24mm-96mm T2.9 Cine Zoom, which could …
Score Big Savings on Panasonic Cameras at This Awesome LUMIX Summer Sale
Don’t miss this awesome Lumix Summer Sale running in July! You can save up to $1,000 on select Panasonic mirrorless cameras and photography equipment. The sale includes discounts on …
Venus Optics Launches New Lens Series with Ultra Wide Focal Length Options
Venus Optics has introduced the new Laowa Argus T1 Cine Series, declared as the world’s first ultra-fast cine series with ultra-wide focal lengths. This series features a super-fast T1 …
SIGMA Announces 24-70 F2.8 Art Lens with Improved Performance Across the Entire Zoom Range
Sigma Corporation has announced a new addition to its outstanding Art Lens Line. The new 24-70mm F2.8 DG DN II Art Lens represents a significant evolution from the previous …
SIGMA Unveils 6 New APS-C Canon RF Mount Autofocus Lenses
SIGMA has made an entry into the market of autofocus lenses for the RF platform with six new APS-C RF Autofocus lenses. Canon’s new third-party license has opened up …
Nikon Introduces a New 28-400mm Super Zoom Lens
Fresh of its acquistion of RED for its creative portfolio, Nikon has announced a new Nikkor 28-400mm F4-8 VR Z mount lens. This lens is a full-frame super zoom …
SIGMA Announces Ultra Fast “Nifty Fifty” Art Lens
Sigma recently announced the launch of its new 50mm F1.2 DG DN Art Lens, which is touted to be “fast, sharp, and small”. The lens is 30% smaller than …
Sony’s New 24-50mm F2.8 G Set to Expand Full Frame Lens Lineup
Sony has just announced a new FE 24-50mm F2.8 G Lens. The Signature optical line for the camera company’s full-frame platform, promises to “split the difference” between the heavier …
Venus Optics Launches the 10th Anniversary Laowa 10mm F2.8 Prime Lens
Venus Optics has announced a new wide-angle lens which the company says is the first autofocus rectilinear lens available. Designed to celebrate the company’s 10th anniversary, the Laowa 10mm …
Zeiss Just Dropped a New Line of Cine Primes for Mirrorless Users
Zeiss has just announced a new line of high-speed cinema prime lenses specifically designed for full-frame mirrorless camera users. The Nano Prime family will have a constant aperture of …
Module 8 Tuner Adapter Turns Any Lens into a Cinematic Optic
Moment has announced a new lens adapter known as the Module 8 Tuner, which will give camera operators the ability to make any lens look like a cinema optic …
Tokina Delves Deeper into Filmmaking with Vista-P Primes
Tokina Cinema is going old school with the release of its six-lens Vista-P line of Cinema optics. The primes offer a unique blend of high resolution and vintage feel, …